Grape & Fig is an industry leader supported through an ongoing creative partnership, built on trust, collaboration and long-term vision. As the business has grown and evolved, so too has the brand - adapting to new products, audiences and opportunities while maintaining a strong, recognisable identity. The brief wasn’t about a one-off refresh, but about creating a flexible system that could support ambitious founders navigating a fast-moving, ever-changing landscape.

Our work spans expanded brand assets, illustration and a continually evolving packaging system designed to scale with the business. From custom packaging for own-brand products to labels, stickers, brochures, flyers and printed literature, every touchpoint is crafted to feel cohesive and considered. The result is a living brand - one that grows year after year through close collaboration, creative consistency and a shared commitment to quality, allowing Grape & Fig to evolve with confidence while staying true to its core identity.

“I can't remember how we connected back in 2021/2022, but I've never looked back! Sarah has helped us so much with our branding and visual concepts.

Of course I always love the outcome of our projects, but Sarah is SO easy to work with. Understands my (at times) limited briefs and cracks straight on.

Essay Studio has helped us to have a very consistent, clean & 'on brand' look at feel. We love you Sarah!”

TORIA SMITH
FOUNDER